“New Normal” Leadership Characteristics

We have identified traits that are required for leaders to handle what’s next and to be successful be successful in the “New Normal.” We derived this from observing organizations that experienced an existential threat, and then navigated through it successfully (conversely, we also scrutinized those that did not survive). We can quickly assess, identify, and recruit leaders with these characteristics.


Ability to quickly redefine the end market, demand generation, and go to market strategies.


Strength and capacity to withstand challenges and recover with renewed energy.


Clearly defines new direction in the face of radical changes and inspires action, teamwork, and collaboration.


Demonstrates an openness and receptivity to a wide range of thinking, creativity, and innovation.

Moral Quotient.

Exhibits character, empathy, integrity, and responsibility during both good and bad times.