Market Overview 2018 | CMO, CGO, and President

Many world-class companies have redesigned the role of chief marketing officer and created the position of chief growth officer (CGO) at the corporate level. Explore how his evolution has implications on how the marketing function is managed, how it collaborates across functions, and the value it should bring.

Read more...


The Journey to Digital: You Are Further Along Than You Think

In their latest white paper, our Industrial Technology and Innovation Practice‘s Don McMurchy and Alan Renne untangle and demystify the complexities of digital to show that there is no true starting and endpoint on the digital journey. Writing in The Journey to Digital: You Are Further Along Than You Think, they state: “Digital is not a […]

Read more...